Management is the crucial ingredient that keeps a business together. As companies mature, they learn to move from hand-to-mouth management to proactively building an equitable business.
We're part of the amazing story of transformative technology that has brought us to a brand new place--We’re calling it Small Business 3.0
In this new world, owners take on a continuous process of setting goals and translating them into action plans, go/no-go decisions, metrics, milestones, dates and they get their team on the same page. But they are now forced to do this with less time and fewer resources. This is where technology steps in:
With technology like the Corelytics Financial Dashboard, we’ve fine-tuned a management process to take minutes each month from what typically took an owner hours of spreadsheet manipulation. Expense tracking is nearly automatic; We’re now able to have a deeper relationship with our customers and process their feedback in a meaningful way. With mobile technology, there are capabilities to deliver exactly what we used to deliver only while tethered to a desk and there is so much more. These are among many if the steps toward modern management.
We also see this shift bringing accountants and advisors closer to their clients where, instead of an annual tax-based relationship, clients have a monthly conversation with their advisors to keep on track all year long rather than just look back at past performance.
We're delighted to be in this space and you can watch for these concepts and more in my upcoming book Vital Signs: Managing the Vital Signs of Your Business coming this Winter 2013.
-Frank Coker, CEO, Corelytics